Activations
TOG has executed different activation formats across a variety of touchpoints: schools, communities, wet markets, terminals, offices, malls, and a lot more!
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Events
From sales conferences to other corporate events, product launches, and meet & greets, TOG has brought to life innovative event executions that always give audiences a unique experience.
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Sampling & Promo
More than just sampling and manpower, TOG ensures consumers get a 360º experience of the product through creative sampling engagements.
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Innovation
TOG extends its reach through integration of innovative content and digital transformation ideas.
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What's on your Tray is a program that equips canteen owners with the knowledge of proper food handling and safety as a key element in reducing health related illnesses. Also, this activity teaches food handling and safety taught by health and wellness experts.
An activation to increase presence and create awareness of the brand in schools and to increase engagement among school aged kids
Crafted a 2D-3D animated video as mood setter for SM MOA Christmas Launch
Advance screening of Amazing Race Asia Season 5 to media and trade partners.
Content plan and creation to increase awareness and disseminate information about FedEx services in the country
Launch of L'oreal Smartbond through a fashion x hair show in Maybank Performing Arts Theater.
The Nestlé Healthy Kids program aims to teach school children the value of healthy eating habits, balanced nutritious meals, physical activity, food safety, and understanding food labels. Launched in 2012, the program is strategically located in communities close to Nestlé’s operations.
A mystery shopper activation where the accomplice will visit at least 4 to 6 optical shops a day (varies on the area of coverage)
A Wellness activation with Physical Trainer in Selected Workplaces
Latching on the #FunnerthanEver campaign, Nestle Drumstick brought 'discovery points' in various areas to invite everyone to try Drumstick's new layers of fun. Nestle Drumstick was present in festivals around the Philippines as well as in fun runs and CBD offices
Another CSR project made possible by Nestle Professional in partnership with United Nations Development Programme (UNDP) that has a mission to empower low-income, disadvantaged and unserved communities nationwide. This project aims to train barangay volunteers and health workers about food safety, nutrition, batch cooking and hands on cooking in preparation for the feeding program that will be led by UNDP.
An activation to promote and encourage consumers to download FWD's Orange World App
An activation to educate and engage parents with kids 2-12 yrs old about trangkaso by tapping barangays and schools through a street magician
World Food Expo 2017 is the biggest and most effective food show in the country. Nestle Professional joins WOFEX 2017 to cater its food and beverage line of products.
Conceptualized and implemented 3D mapping
Engaging consumers through the stomach module where hyperacidity incidence is high and make them experience the brand
A nationwide activation where brand provided a learning avenue for moms and kids to uncover and learn the different facets of Talino, in a non-traditional way.
Produced customized registration app and digitized survey that resulted to efficient registration process, quick turn-around of guests and enhanced guest experience.
Provided customized and digitized interactive activities to raise awareness on the facets of mental health.
Going beyond traditional ways in engaging consumers through magic infotainment
CHEF2CHEF is NP's differentiated approach to build customer proximity and loyalty for our Food Business and Brands to generate demand and to drive pull from the trade. Through building CHEF2CHEF, we want to capture the hearts and minds of chefs in the commercial and top end institutional channels to cultivate enduring and sustainable business that drives both top and bottom lines.
Maggi Sarap Sustansya Caravan is a community activation program that aims to educate mothers on preparing tasty, nutritious, budget-friendly meals for their families. During the program, moms participate in lecture discussions, cooking demonstrations and hands-on exercises on cooking techniques .Sarap Sustansya Champions who have been trained during the program are also asked to share the lessons they've learned with fellow mothers in their communities. They also go through a Train the Trainers program to equip them to share kitchen and nutrition tips with other moms in the community.
Provided FB content in line with the BTL campaign.
An engaging event experience to not only push ticket sales for the movie but also drive social media traffic.
Created several online video contents for a campaign.
Sampling of KIMY Ice Cream to various event parntnership.The objective of the activity is to establish Kimy as the surprising yet nutritious ice cream brand of Pinoy moms and kids
Produced an D-I-Y photo booth
145 days of feeding program in 5 schools in Laguna
5000 hits reached for Orange World App downloading
A nationwide caravan to intensify awareness in the trade level about fever and flu brands through a continueing education program.
Installation and management of the life-size X-Wing Fighter display in SM MOA Atrium.
It formally launched the Active Health application and showcased its features to the stakeholders.
A caravan with program, competition, side activities and the innovative Human Bowling game, that was held in barangays nationwide
Management of online raffle entries and facilitated online draws via a social promotion app.
Developed an interactive digital detailer for a BTL campaign
The biggest gathering of various property developers, attended by interested investors or buyers of properties. Its objectives are to highlight real estate industry sponsors services and opportunities for visitors and to attract buyers through direct marketing campaigns.
A thematic mall exhibit that aims to help increase sales for movie tickets and merchandise. It also aims to increase traffic to its social meida.
An engaging game that provides user relevant information of their health.
Reached 10,000 mark for dry sampling in GMA area