InnovationCase Study:
Case Study:
Fedex Content Development
Service: Social Media Content Development
Client: FedEx
Project: FedEx Content Development
Client: FedEx
Project: FedEx Content Development
Background
FedEx Express is the world’s largest express transportation company. Using a global air-and-ground network, it provides fast and reliable delivery to more than 220 countries and territories.
Challenges and Objectives
To increase awareness and disseminate information about FedEx services in the Philippines.
To amplify current and future campaigns of FedEx.
To build affinity through regular updates about FedEx’s services, programs, and events.
To increase engagement within social media platforms.
To amplify current and future campaigns of FedEx.
To build affinity through regular updates about FedEx’s services, programs, and events.
To increase engagement within social media platforms.
Results
Contents on FedEx Philippines were updated and made relevant. Facebook was maximized to announce its promos, services and programs.